Ichnusa

Ichnusa

“BEST SERVED SARDINIAN”

INSIGHT
When Sardinians watch their local team play they drink Ichnusa, mixing both of their passions together.
But for them no beer is considered a beer unless it is served below 3 °.

 PROBLEM
If you’re not from Sardinia, knowing when Ichnusa reaches the perfect temperature in the fridge is not an easy task.

 SOLUTION
To help Cagliari or Ichnusa fans, we created the first thermosensitive beer bottle that gets the team’s colors when it reaches the perfect temperature. So that anyone can watch the game like a true Sardinian, with a perfectly cold Ichnusa.

BOARD